For our location in Tübingen we are seeking for the marketing department an
Online Marketing Manager (m/f/d)
Your Responsibilities
- Developing our digital customer journey across various channels such as our website, social media, and newsletters
- Optimizing online channels in line with our KPIs
- Creating and managing content for online channels according to the newsroom principle
- Planning and creating digital campaigns, including social media advertising campaigns in collaboration with Sales
- Monitoring and analyzing campaign performance
- Identifying and preparing effective measures for the continuous improvement process
- Acting as a point of contact for external service providers such as agencies and partners
Your Skills
- Successfully completed degree in marketing, communication, or similar
- Knowledge of Adobe InDesign, Adobe Photoshop, Adobe Express, Adobe Premiere
- Experience with CMS (Typo3, WordPress) for content creation
- Ideally knowledge of SEO, SEM, and social media marketing
- Strong analytical mindset with experience in campaign reporting
- Excellent communication and teamwork skills
- Business fluent English, both written and spoken
Benefits:
- Extensive local canteen offering with breakfast, lunch and complimentary beverages (water, coffee)
- Various offers in the health sector, e.g. health week, offer of webinars on health topics
- Onboarding with an introductory event and an individual induction plan as well as a wide range of internal and external training courses
- Multicultural and international cooperation
- Wide range of internal and external training courses and talent management
- A job in a family-owned business in a crisis-proof industry
- Social, societal and environmental responsibility
Are you interested?
Then we look forward to receiving your detailed application, stating your salary expectations and earliest possible starting date. Please apply via our career portal.